Results for: Category: Uncategorized

  • Workplace • Issue 015

    Design Thinking for Rocket Scientists

    In the 1960s, the average age of a NASA employee was 27. As a brand new agency with a once-in-history mission to put a human on the moon and bring them back to Earth safely, the National Aeronautical and Space Administration was moving fast and loaded with young talent. This is where we get the term moon shot, meaning a plan to innovate quickly and achieve something big that was previously thought impossible.

  • Community • Issue 015

    Gliding to Success

    The Massachusetts Bay Transportation Authority (MBTA), known locally as simply "the T," is the leading public transportation provider in the metro- Boston area. Before the majority of the city was restricted to the walkable radius around their homes, the MBTA and thoughtbot partnered for a digital communications project on the T's most complex line, the Green Line. The Green Line is a light rail system, with multiple branches and a two branch extension currently underway.

  • Workplace • Issue 015

    Legendary Streetwear

    In February of 2005, the shoe that catapulted sneaker culture to the masses was finally released. While not designed to be a hyped icon, this new shoe, named the Pigeon Dunk, was one of the most sought after silhouettes, and the limited number of pairs available caused chaotic scenes to develop in New York’s Lower East Side.

  • Community • Issue 003

    Rethinking Boston’s Storied Planning Agency

    Follow along the branding and revisioning journey of the Boston Planning & Development Agency (BPDA).

  • Education • Issue 009

    Out on a Limb

    For the Morris Arboretum, we took our design cues from the forest itself: oriole nests, pine cones, and tree architecture. We gained inspiration from human structures, too, such as mining poles, fire towers, and high-voltage transmission towers.

  • Community • Issue 013

    Through the Eyes of an Architect

    Three years after opening, tickets to the Smithsonian Institute National Museum of African American History and Culture are still almost impossible to reserve.